What are Content Pillars?
Content pillars are 3-5 core topics that your brand consistently discusses.
Example Pillars for an Agency
- Case Studies & Results: Showcasing client success.
- Behind the Scenes: How we work, agency culture.
- Educational/Tips: Actionable advice for our target audience.
- Industry Insights: Commentary on trends in our niche.
Implementation
Aim to rotate through your pillars so your feed remains diverse but focused.